Ibex

Background

Ibex Outdoor Clothing (closed 2018) was a Vermont-based merino wool outdoor clothing brand.

I worked in-house as web developer and designer in their last year of business. I helped manage a site relaunch through Netsuite’s SuiteCommerce Advanced platform, created landing pages, and designed marketing campaigns, and built backend scripts to automate merchandising tasks.

https://www.ibex.com/

Scope

  • Feature Development
  • Custom Netlify Site
  • Marketing Campaign Design

Marketing Campaign Design

I created marketing campaigns for important sales events including Black Friday, Christmas, and our liquidation “End of the Trail Sale”. I designed all campaign collateral — emails, web banners and landing pages.